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商業(yè)地產(chǎn)研究  
Study of Commercial Property
  General Terminology 商業(yè)形態(tài)分類
 
 
 
 

Anchor stores: the largest retail outlets,usually located at the ends or corners of shopping centers, and chosen in partfor their potential to attract customers to the shopping center generally;departments stores usually anchor regional and super-regional malls andsupermarkets are typical anchors in community centers 

招牌店:最大的零售店,通常放在商業(yè)中心的轉(zhuǎn)角處,,或者按照吸引消費者的潛力而安排,,百貨公司、中心商場,、超級中心商場和超市都是典型的一個社區(qū)中心都是典型的招牌店,。

Arcade: an entertainment area offeringcoin-operated computer games and other amusements

長廊商場:提供硬幣游戲機和其他娛樂游戲的娛樂區(qū)域

Back of the house: the office, stock room,and other non-retail areas of a store

附屬房:辦公室,、儲藏間和其他的商店非零售部分

Big box: a large stand-alone store thatspecializes in a single line of products, such as home improvements, toys, oroffice supplies; no-frills that sell in volume and category killers are oftenbig box stores

主體建筑:大型獨立經(jīng)營商店,主要銷售家用設(shè)備,、玩具,、辦公用品類產(chǎn)品;主題建筑商店多為折扣店,,提供大量批發(fā)商品

Brownfields: a potential shopping center site contaminated by chemicals, such asa former industrial location

Brownfields:購物中心地區(qū),,受到周邊工業(yè)污染

Cart: a wheeled display from which merchandise is sold in pedestrianareas of a mall, often fitted out with shelves, display racks, and the like

Cart: 小型可移動商品銷售輪車,零售商品通常放于貨架上

Cash wrap: the front counter with the cashregister and often a wrapping or packing area

商品包裝處:收銀臺,,還可提供包裝服務(wù)

Category killer: a large national chainstore specializing in one line of products, such as home improvements, officesupplies, or toys, that can overwhelm both smaller and more diverse competitorsbecause of its size, variety of merchandise, and prices

綜合市場:大型國內(nèi)連鎖店,,出售家用設(shè)備、玩具,、辦公用品類產(chǎn)品,,以其產(chǎn)品種類多、價格合理為特征

Community room: an area available forpublic use, ranging from a bare meeting room that can accommodate foldingchairs and tables to a more elaborate hall with stage, adjacent kitchen, andother services

社區(qū)活動中心:如:有折疊桌椅的會議室,;設(shè)有樓梯,、廚房及其它設(shè)施的食堂

Double dumbbell shape: a cross-shapedshopping center with anchor stores at the end of each cross

交叉啞鈴式結(jié)構(gòu):十字形購物中心,四個角都設(shè)商店

Draw tenant: a store that attracts a largenumber of potential customers to a shopping center, often an anchor store

Draw tenant固定商店,,能夠吸引特殊消費群體

Dumbbell: a linear shopping center withanchors stores on each end

啞鈴式結(jié)構(gòu):購物中心,,商場延伸至兩端

Factory outlet: a retail store that sellsmerchandise direct from the manufacturer, usually at reduced prices

 廉價經(jīng)銷店:零售店,直接從制造商購買商品,,價格低廉

Food court: a separate area of a shoppingcenter containing fast-food outlets and a common seating area

食品街:購物中心獨立區(qū)域,,提供快餐、休息區(qū)

Free-standing store: a retail outlet notassociated with a shopping center, especially those at a distance fromcongested shopping areas and downtowns

自營商店:通常遠離市區(qū)和繁華商業(yè)區(qū)

Greenfields: undeveloped land, particularlya site suitable for a shopping center

綠地:未開發(fā)土地,,作為建購物中心使用

Gross leasable area (GLA): the total areaof floor space (usually cited in square feet) leased for retail shops, consumerservices, and entertainment, including restaurants. The total floor area of anyshopping center or mall is inevitably larger than the gross leasable area; thedifference can be accounted for by mall offices, utility areas, storage, restrooms, interior plazas, and other non-revenue producing spaces. Areas that arenot let on long-term leases, such as assembly halls, exhibition space, publicmeeting rooms, and the like are usually not included in GLA figures, thoughthey may produce some rental revenue.

可租用區(qū)域:零售商店,,為顧客提供娛樂、餐飲等服務(wù),。任何一座購物中心的房屋面積都大于租用面積,;比如樓宇辦公區(qū)、公共區(qū),、儲藏室,、休息室、非稅款收入企業(yè)等,。盡管有些區(qū)域能夠獲得收入,,但不作為長期租用,如:會議廳,、展覽館,、接待室等。

Irregulars: salable merchandise with minorimperfections sold a reduced prices

非正規(guī)經(jīng)營:因質(zhì)量問題,,商品特價出售

Junior department store: (1) a smalldepartment store offering a limited selection of goods; (2) a scaled-downversion of a full-sized department store

小型商店:其特點是商品種類較少,,店面面積小

Kiosk: a semi-permanent booth placed inpedestrian areas of a shopping center and used to sell small items or to offerspecific services, such as jewelry repair

Kiosk指非固定攤位,,通常在購物區(qū)行人較密集地帶,售賣小商品,、或提供首飾維修等服務(wù)

Mall rat: young person who frequents ashopping center primarily for socializing and entertainment, rather than forshopping

年輕人聚集天地:專指社交,、娛樂場所,年輕人居多

L-shaped: a shopping center with two linearstrips of stores connected at right angles, forming the letter L; anchors aretypically located on the two ends or at the apex, with parking inside the apex;L-shaped is a common design for community-sized centers

L型商業(yè)區(qū):商店坐落于購物中心兩側(cè),,成直角狀,,因此形成L型,是聯(lián)合商業(yè)中心常見的一種設(shè)計形式

Mall manager: the person employed by theowner or a management company to supervise daily operations of a shoppingcenter

購物中心經(jīng)理:主要負責(zé)日常運作管理工作

Mall mayor: the retailer who acts as theinformal spokesperson for the tenants of a shopping center

Mall mayor指零售商,,負責(zé)與承租人聯(lián)系工作

Mall walker: person who walks in a shoppingcenter for exercise, especially during a period set aside for this purposebefore stores have opened in the mornings

購物中心巡視人:購物中心早晨開門營業(yè)前,,負責(zé)巡視檢查工作

Market area: the geographical area fromwhich a shopping center draws its customers

市場區(qū)域:專為吸引顧客推出商品展銷活動

Off-price center: a retail store that sellsbrand-name clothing or other goods (often with labels removed) at reducedprices

折扣商城:以品牌服裝或其它商品(無商標)為主的零售店

Outlot tenant: a free-standing retailer orservice located on a separate parcel in front of a shopping center; also calleda pad tenant

Outlot tenant:此類型零售商無固定店面,,也稱為地攤

Outparcel: (1) a physically separate storeor service, such as a restaurant, bank, office, or motel, included in ashopping center’s property; (2) unoccupied land on a shopping center's property

Outparcel: 多為獨立自營店或者空置區(qū)域,,歸屬于購物中心資產(chǎn),如:餐館,、銀行,、辦公室或汽車旅館

Shrinkage: (1) difference between value ofinventoried merchandise and merchandise book value, attributable to waste, shopwear, carelessness, fraud, theft, and so on; (2) more specifically, loss ofmerchandise due to shoplifting, usually reported as a percentage of sales

縮水商品:由于浪費、磨損,、粗心,、偽劣品、偷竊等因素,,商品或書籍貶值,;因商店出現(xiàn)失竊,部分商品不全,,以折扣價售出

T-shaped: a shopping center comprising twolinear arrays of stores forming the shape of the letter T, with anchor storesat each of the three ends and parking on all sides

T型商業(yè)區(qū):商店如T字型坐落于購物中心,,三條店面交匯處為正中心

Tall-wall stall: a temporary retailingdisplay and counter built against an empty wall

大棚式市場:可臨時陳列商品,多為大棚式構(gòu)造

Temporary tenant: typically, a retailerthat rents space in a common area for a cart, kiosk, or tall-wall stall forless than a year

臨時租戶:以推車,、棚車的形式出售商品,,租期不到一年

U-shaped: a linear array of stores formingthe shape of the letter U, with anchors placed in the center or on the two endsand parking inside the U

U型商業(yè)區(qū):商店如U字型坐落于購物中心,由三條店面組成
 
 
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